Amazon best-selling author Jim Randel reveals key networking principles and techniques to help you succeed. Learn how to maximize your reach, create networking gravity, reach quality prospects, leverage your contacts, use social capital, and more!The Skinny on Networking is a comprehensive guide which teaches you networking concepts and strategies which will help you grow into a master networker and empower you to achieve greatness in business and life.You’ve probably heard the expression “It’s not what you know, it’s who you know.” Well, there’s a lot of truth to it.Of course you always need to work hard at your endeavor of choice (“what you know”). Your value in the business world depends on what you can do for people. Therefore, you must have a skill, information or expertise that others will consume – that people will pay for.BUT, having that skill, information or expertise is often not enough to maximize your potential.You need people – a network to help you distribute your skills. You need people to help you find a job, a loan, customers, or the right partner.The Skinny on Networking: Maximize the Power of Numbers is about creating and maintaining your network. Illustrated, narrative and easily read in about one hour, this book condenses the thinking of experts, authors and celebrities alike and presents them in an entertaining and engaging format.In The Skinny on Networking, you will learn how to:- maximize your reach on the internet- get to the people you need- create networking gravity- employ the principle of weak ties- think like a boomerang- expand your social capital- build a reciprocity field- utilize connectors- move beyond your comfort zone- cold call- leverage initial meeting